What is a Buyer?

The Buyers’ Program is reserved to professionals that have decisional power in purchasing.

  • Owner
  • Managing Director
  • Purchasing Manager
  • Production Manager


in the following categories:

  • Beer producer
  • Beverage producer
  • Importer of technologies for producing and packaging beers and beverages
  • Distributor of technologies for producing and packaging beers and beverages

► Why to join the Buyer's Program?

Participating to the Buyers’ Program at BBTech Expo you’ll have the chance to:

  • Find out the latest new trends and technological innovations in the beer and beverage industries
  • Meet international exhibitors, forge relationships with them and create exciting business opportunities.
  • Use “My Agenda” online platform service during the previous weeks to the events and search and contact the exhibitors in order to create your own schedule of appointments. This tool will allow you to organise your attendance in advance and will ensure that you will get the most out of BBTech.

In addition, don't miss the chance to complete your business knowledge of the sector by visiting Beer&Food Attraction, the  only  event  of  its  kind  featuring  the  most  comprehensive  offer  of beers, drinks, food and trends for the Out Of Home globally, in a single show that will run in conjunction with BBTech Expo.