Events

Beer culture and technological innovation come together in an extraordinary journey of discovery.

This synergy comes to life through a series of meetings and training sessions carried out in close collaboration with universities, consortia and associations in the sector.

At the heart of this journey, operators find a common ground in which to share ideas, experiment with new approaches and deepen their knowledge. Innovation, connection and sharing are at the heart of each stage.


SUNDAY, FEBRUARY 18


  • 12:15 - 12:45 

Discover American Craft Beer Tasting
organized by Brewers Association
 

  • 13:00 - 13:30

Brewery chains: the factors of success
organized by Food Service
 

  • 14:30 - 16:30

Beer of the Year Award
organized by UnionBirrai
 

  • 16:30 - 17:30

Digital Innovation in Food Service
organized by ANGI - Associazione Nazionale Giovani Innovatori


 

MONDAY, FEBRUARY 19


  • 10:30 - 11:00

New techniques of hops and biotransformation in the production of craft beer
organized by University of Udine
 

  • 11:15 - 11:45

Scientific and technical communication in the Italian beer ecosystem
organized by Imbottigliamento
 

  • 12:00 - 12:30

The European brewing sector – state-of-play and perspectives
organized by Brewers of Europe
 

  • 13:00 - 14:00

Regional Breweries: ideas and reflections
organized by UnionBirrai

 
  • 14:15 - 14:45

Beer vs wine: two didactic styles in comparison
organized by Unione Degustatori Birre
 

 
  • 15:00 - 16:00

Pub&Friends Awards Ceremony 2024
organized by Dammiunabirra.it


 

TUESDAY, FEBRUARY 20


  • 10:30 - 11:30

Innovation Award & Start UP Award
organized by Italian Exhibition Group and ANGI - Associazione Nazionale Giovani Innovatori

 

  • 12:20 - 12:50

The Italian hop industry: the challenges of food sovereignty and environmental sustainability
organized by Luppolo made in Italy

 

  • 13:30 - 14:30 

From Fast Casual to Care Casual. The evolution of catering in the age of values.
organized by Circana

 

  • 13:45 - 14:15

Analytical control in the brewery: fundamental analyses
organized by CERB - Centro di Ricerca per l'Eccellenza della Birra
 

  • 14:30 - 15:00

Simplification of tax procedures for microbreweries
organized by Agenzia delle Dogane e dei Monopoli
 

  • 15:00 - 17:00

Birra&Friends Awards Ceremony 2024
organized by Dammiundrink.it
 

  • 15:00 - 17:00

CocktailBar&Friends Awards Ceremony 2024
organized by Dammiundrink.it